Editorial
This year Daily Paper celebrated its 10th anniversary.
Founded in the Netherlands in 2012, Daily Paper has become a renowned name in the streetwear industry, with a mission to create timeless garments inspired by African culture.In fact, co-founders Hussein Suleiman, Abderrahmane Trabsini and Jefferson Osei, of Somali, Moroccan and Ghanaian descent, respectively, leveraged the pride of the pan-African community to build the foundation of their Amsterdam-based brand.
Daily Paper is a celebration in style of their cultural background, combining elements of African traditions with fashion.
Fueled by a rich heritage, Daily Paper offers a way to continue the dialogue between cultures and communities and as a vehicle to learn about cultures outside the West while simultaneously teaching the world about African culture.
The Brand follows a pattern that fits the contemporary streetwear world.
The designs incorporate traditional African prints inspired by the co-founders' cultures, in doing so they were able to engage in higher-profile collaborations, including those with Off-White and Puma,as further evidence of their success in being able to modernize traditional African designs and merge them with modern streetwear.
In the past decade, the Daily Paper community has grown exponentially, with fans around the world sharing their unique lifestyle.
It is clear that the message struck a chord as African heritage is highlighted and celebrated in the streetwear community with unprecedented authenticity.
This is evidenced by the growing popularity of African-inspired fashion, from the unique clothing designs to the vibrant colors used.
What started as a small community has now become an international phenomenon, with Daily Paper pioneering African-inspired streetwear culture.
